Pārsla Baško

Pārsla Baško is one of the Baltics’ leading experts in strategic HR, corporate branding, communications and employer branding. She has worked in key positions at international companies such as Rimi Baltic Group, Carlsberg in the Baltic States, and Schneider Electrics.

Pārsla has significant experience in large-scale business strategy change management projects, including successfully working as a lead expert on merger and sensitive business transformation projects. 

Ms. Baško holds a professional master's degree in business administration from the Stockholm School of Economics in Riga.